tfpros.us
Websites
Websites Built to Convert Flooring Leads
Your website is where ads send people and where decisions get made. We build fast, mobile-first websites and landing pages designed around how flooring buyers think - so visitors book, not bounce.
Recent Builds · Live in Production
Real flooring sites we’ve shipped.
Hand-coded, SEO-tuned, hosted by us. Live in production and booking estimates every week.
winnwoodflooring.com
mvpinteriors.com
How we build
Hand-coded. SEO-engineered. Hosted by us.
Most agencies stitch a flooring site together in WordPress or Wix and hope Google likes it. We don’t. Every site we ship is hand-coded, deployed on edge infrastructure, and structured for ranking the day it goes live, no plugins, no page-builder bloat, no monthly “optimization” upsell.
01
Hand-coded performance
No drag-and-drop builder. No 200 plugins. Just clean, semantic HTML/CSS with zero render-blocking junk. Pages land under 2 seconds, even on a phone in a basement.
- < 2s LCP target on mobile
- 100/100 Lighthouse SEO baseline
- Zero third-party tracking unless you ask for it
02
SEO baked into the bones
Schema markup, semantic headings, internal linking, local-business signals, and city-specific service pages, all in place from day one. Built so Google understands what you do and where you do it.
- LocalBusiness + Service schema on every page
- City + service pages structured for “flooring near me” queries
- Sitemap, robots, canonicals handled correctly
03
Hosted by us, end to end
We don’t hand you a folder of files and wish you luck. We host the site on edge infrastructure with global CDN, automatic HTTPS, daily backups, and uptime monitoring. One bill, one accountable team.
- Edge CDN · 99.99% uptime target
- Automatic HTTPS, security patches, image optimization
- You own the domain. We handle everything else.
We are the leading website & hosting partner for home-service operators in North America. Flooring, construction, painting, epoxy, GCs — if it lives on a truck and books through a phone, we’ve probably shipped a site for that industry. Hand-coded, ranking, hosted, and supported by one accountable team.
50+Home-service sites shipped
< 1 wkAverage go-live time
2–4×Conversion vs template sites
100%Hand-coded, hosted by us
Affordable, by design
Stop paying thousands a month. We do it better, for a fraction of the cost.
Most flooring agencies charge $1,500–$5,000/mo for a site + “SEO retainer” that’s mostly a builder license and lipstick. We hand-code, host, and rank your site for a transparent flat fee, no per-page upsells, no surprise renewal jumps, no agency lock-in.
Typical agency
- $1,500–$5,000/mo retainer
- WordPress / Wix / Squarespace template
- Slow pages, plugin bloat
- “SEO add-on” that’s mostly invoicing
- You don’t own the build
Thorwell
- One transparent flat fee
- Hand-coded · engineered for speed
- Sub-2s load, 100/100 SEO from day one
- Schema, city pages, ranking baked in
- You own the domain. We handle the rest.
< 2 sec Target page load time
2-4x Conversion rate vs generic sites
70%+ Of flooring searches on mobile
< 1 week Average time to go live
What's Included
Everything a Flooring Website Needs to Win
Lightning Fast
Core Web Vitals optimized. Every page loads under 2 seconds - because slow sites lose sales.
Mobile-First Design
Over 70% of flooring searches happen on mobile. We build for that first, desktop second.
Conversion-Focused
Every element is designed to move visitors toward booking an estimate - not just look pretty.
SEO-Ready
Built with schema markup, semantic HTML, and local SEO structure from day one so Google finds you.
CRM Integrated
Forms connect directly to your CRM and AI lead qualification system - no manual data entry.
Easy to Update
You own your site and can update content, photos, and pricing without touching code or calling us.
What We Build
Every Page Has One Job: Book the Estimate
Single CTA One page, one action. No navigation maze or distracted visitors.
Service-Specific Headline Visitor searches "hardwood installer" they land on a page about hardwood, not your homepage.
Trust Signals License, insurance, Google rating, and years in business visible above the fold.
Integrated Lead Form Form connects directly to CRM and triggers AI qualification the moment it's submitted.
Mobile-First Layout Designed for thumb-scroll 70%+ of flooring searches happen on a phone.
Our Process
From Brief to Live in under 1 week
01
Strategy Call
We learn your niche, market, and conversion goals. Every design decision flows from this.
02
Design & Build
We build your site on a proven flooring-industry template, customized for your brand and services.
03
CRM & Form Integration
Every lead form connects to your pipeline. AI qualification fires automatically on submission.
04
Launch & Optimize
Site goes live. We monitor performance and iterate based on real visitor behavior.
Ready for a Website That Actually Books Jobs?
Book a free strategy call and we'll show you what a conversion-optimized site looks like for your specific flooring niche.